“How We Process
Custom Made Signage For You!“
“Creating Custom Signage involves 12 Key Steps: Gathering Requirements, Designing, Finalizing, Material Selection, Manufacturing, Inspection, and Installation.”
12 Key Steps from Consultation to Completion : Mastering Client-Centric Branding | Signage Mumbai – MetaBranding
1 – Initial Digital Consultation
First, we conduct an online meeting where we learn every detail about your brand, such as your logo, installation, a site photograph, or a short video clip. You can also share a photo of the signage you wish to create, or you may choose from our catalog. This helps us understand your needs better. Some customers expect us to visit the site directly, but unfortunately, that is not possible at the moment. We receive around 20 to 25 inquiries daily from Mumbai, and many of these are just for cost estimates. Therefore, we don’t visit the site until we have complete details about your project. However, we do offer a paid site visit option. You can use this option to have us visit your site for an evaluation.
2 – Post Virtual Survey Consultation
After the initial virtual survey, we move forward with selecting the right material and design for your signage. Our focus is on ensuring that the material is not only durable but also reflects your brand effectively. We take into consideration the technical aspects of your logo, such as its colors, shapes, and dimensions, to ensure they are accurately represented in the signage.
We carefully assess your brand’s unique expectations, factoring in both the visual appeal and long-term durability of the product. Our goal is to recommend signage solutions that strike a balance between being durable and financially economical. Whether it’s outdoor or indoor signage, we guide you in choosing the best option that meets both aesthetic and practical needs. By tailoring the design and material to your specific requirements, we ensure that your signage will withstand environmental conditions while also being cost-effective and aligned with your budget.
3 – Transparent Quotation Process
Next, we provide you with a detailed quotation. This quotation clearly outlines every cost involved in the project, ensuring complete transparency. We break down each expense, including material costs, design fees, installation charges, and any other relevant costs. Every aspect of the project is listed in an itemized manner, so you can fully understand where and how your money is being utilized.
Our goal is to provide complete clarity, ensuring that there are no hidden charges or unexpected costs later on. This transparent approach allows you to make an informed decision and ensures that you can trust the process. Whether it’s the quality of materials used, the intricacies of design, or the labor involved in installation, everything is clearly communicated. This way, you know exactly what you’re paying for and how each element contributes to the final product. It helps build trust and ensures you feel confident in moving forward with the project.
4 – Selective Site Visits
Once you approve the quotation and we reach the final stages of the project, a site visit is scheduled. This is an essential step to ensure that every detail is in place for a successful installation. During the site visit, we bring material samples to give you a hands-on feel of the products we will use. You can review the materials in person, ensuring that they meet your expectations in terms of quality, durability, and aesthetic appeal.
If necessary, we also assess your site to evaluate the space, lighting, and other environmental factors that may affect the installation and performance of the signage. This on-site assessment helps us make informed decisions regarding what will work best for your brand and location. Whether it’s an outdoor or indoor installation, understanding the site conditions allows us to fine-tune the design and materials to ensure optimal results. This step ensures that the final product not only meets your expectations but also fits perfectly in its designated environment.
5 – Client Quotation Review
After receiving the detailed quotation, it’s time for you to review and approve it. This is a critical step in moving the project forward. You can go through each section of the quotation to ensure it aligns with your expectations, and if needed, you have the option to request modifications or adjustments. We value your input and are open to making any necessary changes to better suit your requirements, whether it’s related to the design, materials, or costs.
Once you are satisfied with the quotation, we move forward with formal confirmation through a purchase order from your side, or by confirming the sales order on our end. This approval acts as a green light for us to begin the actual production and execution phase of the project. It ensures that both parties are on the same page regarding the scope of work, costs, and deliverables. By finalizing this step, we establish a clear path forward and set the foundation for a smooth and efficient project completion.
6 – 50% Advance Payment for Project Initiation
I understand that you may have some concerns regarding our payment process. Let me explain that in the branding and signage industry, unlike the retail sector, an after-delivery payment system is not feasible. The products and signs we create are specifically customized to meet the unique needs of your brand. For this reason, we require a 50% advance payment before we can begin the project.
It’s important to note that even if our profit margin is only 10%, after receiving the 50% advance payment, we still need to invest an additional 40% from our own funds to complete your project. This advance is essential to cover the costs of materials, design, and labor for producing a custom-made product that is tailored to your specific requirements.
If you have any doubts about our process or the quality of our work, you are welcome to request a video call to see our production setup, or you can visit our office in person to experience it firsthand. This transparency ensures you feel confident in moving forward with us.
7 – Job Card Creation and Approval
Now, the real work begins. Using sophisticated project management software, we create a Job Card, which serves as a detailed document that holds all the information related to your project. This Job Card is crucial for managing the project efficiently and ensuring that everything is executed smoothly. It helps us coordinate across different teams involved in the project, such as the design team, machine operators, production team, sales team, and the installation crew.
Each team follows the tasks outlined in the Job Card to ensure precision and avoid any mistakes. The Job Card acts as the central reference point throughout the project, ensuring that every aspect is accounted for, and all teams are aligned with the project’s objectives. It is an essential document for seamless project execution.
In fact, we have created a separate video dedicated to explaining how our Job Card system works. We encourage you to watch this video to gain a better understanding of its importance in ensuring flawless project management.
8 – Dedicated Project Coordinator Appointment
For every project, we assign a dedicated Project Coordinator who will keep you informed about every update throughout the project. This coordinator serves as your primary point of contact, ensuring that all your questions are promptly answered and that the project is progressing as per the plan.
The coordinator plays a crucial role in maintaining seamless communication between you and the various teams working on the project, including design, production, and installation. They are responsible for making sure that everything stays on track, from timelines to quality standards, and will provide you with regular status updates, so you are always aware of where things stand.
9 – Regular Project Updates
We provide you with regular updates about the progress of your project to keep you fully informed at every stage. Through email or messages, we continually communicate how the work is proceeding, ensuring that you stay updated on all developments.
These updates include not only written reports but also photos, videos, or progress snapshots, so you can visually track how your signage is coming along. This transparency ensures that you can monitor the project’s progress in real time and feel confident that everything is being done correctly and according to plan.
By sharing these updates, we aim to build your trust and provide peace of mind, knowing that your project is being handled with the utmost care and professionalism. Regular communication also allows us to address any questions or concerns you might have promptly, ensuring that the project stays on course without any surprises.
10 – 40% Pre-Dispatch Payment & Product Verification
Once our production team has completed the work in the workshop, we share photos and videos of your finished product with you. If needed, we also arrange a video call to give you a live view of the product, ensuring everything is as per the agreed-upon specifications. You or someone on your behalf can also visit our facility to personally verify that the product has been created according to the job card and meets all your requirements.
We take this extra step to ensure that you are fully satisfied with the product before it is dispatched. Only after you confirm that everything is up to your expectations, we proceed to request the next 40% payment of the project. Once this payment is received, the product is prepared for dispatch and sent for installation.
This thorough verification process ensures that you have complete confidence in the quality and accuracy of the product, allowing for a smooth transition to the final installation phase.
11 – Professional Delivery and Installation
Now comes the final stage of Delivery and Installation. Once your project is completed, we ensure that it is safely delivered to the address you provided. Our team, which is highly skilled and professional, arrives at your site to handle the entire installation process.
Our installation team pays close attention to every detail, ensuring that every element is installed perfectly, whether it’s a large outdoor sign or smaller indoor signage. They work with precision and care to make sure that the final installation looks exactly as you envisioned. From positioning to securing the signage, every step is handled meticulously to guarantee a flawless result.
We understand that the appearance of the signage plays a crucial role in your brand’s image, which is why our team works diligently to ensure that the finished product not only meets but exceeds your expectations. This ensures a seamless installation experience, leaving you with a professional, high-quality result that enhances your brand’s visibility and impact.
12 – Final Feedback and Payment
Finally, once the installation is completed at your site, we ensure that you cross-check everything according to the job card specifications. After confirming that the installation meets your expectations and that the project has been executed perfectly, we consider the project complete.
At this stage, we request the final 10% payment to close the project. Along with this, we also ask for your feedback on the overall experience, including the quality of our work and your satisfaction with the end result. Your review and feedback are incredibly valuable to us, as they help us continually improve our services and ensure that future projects meet the highest standards.
Your input helps us understand how well we have met your needs and where we can enhance our offerings. By sharing your thoughts, you contribute to our ongoing effort to deliver exceptional products and service, and we greatly appreciate your time in providing this important feedback.
Conclusion
Creating custom signage is a multi-step process that requires precision at every stage, from collecting client information to final installation. At each step, our team works closely with you to ensure your signage is designed and installed to your satisfaction.
If you’re looking for simple yet innovative signage, contact us today. Our expert team is ready to assist with your custom signage needs.